Regardless of the size of your firm or how long you’ve been in business, this session will offer practical advice from expert panelists about simple ways to increase your firm’s visibility and reach. Leading editors will share insights on the topics they’re covering, ways to make your projects catch their attention, and effective pitching strategies that match your projects with their publishing priorities. If you want useful information about how to craft compelling stories, prepare effective submission materials, and position your work to align with editorial interests, this event is for you. Whether you are managing your PR program in house or working with an outside PR agency, you’ll learn the benefits of building and maintaining lasting relationships with key media contacts.
Event date: February 11, 2026
